When Intel entered the SSD market one of its declared goals was to bring the technology into the mainstream. The goal was so important to Intel that its consumer drive was branded X25-M, with the M standing for mainstream. Intel's desire for SSD ubiquity wasn't entirely altruistic however. Mechanical storage acted as a potential gate to increasing CPU performance. Eventually, without significant improvements in IO performance, CPU improvements would be less visible to most users. SSDs would help alleviate this bottleneck.

It wouldn't be untrue to say that Intel accomplished its mission. The client SSD market was in a state of disarray before Intel arrived on the scene. Although we still have problems today, there are a number of affordable options for end users and lots of competition. Samsung, Marvell, Indilinx, JMicron and even SanDisk are now vying for control of the market.

With healthy competition, significant performance improvements and (hopefully) improved reliability in the consumer SSD space, Intel will actually begin defocusing itself from this market over the coming years. Intel needs to keep margins as high as possible to appease shareholders, and the consumer SSD business is in a race to the bottom. Dollars per GB are all that matter here once you deliver a certain level of performance and reliability.

Intel won't abandon the consumer SSD market completely, it will still compete in the high end space but there's a good reason that the mainstream moniker has been dropped from Intel's product names. Intel will shift more of its attention to the enterprise space, bringing that technology to the high end desktop/workstation users where it can (e.g. Cherryville will be focused on both enterprise and enthusiast desktop users). But as you have already seen, I wouldn't expect Intel to actively compete in driving mainstream SSD pricing down further. That market now belongs to the players I mentioned above.