NVIDIA tends to dominate the field when it comes to graphics processing power, leaving AMD scrambling to remain competitive by reducing prices on their products to add value for an aging technology. Recently the AMD Radeon R9 290X was revealed as the brands flagship graphics card, virtually occupying future shelf space for around $599 and expected to compete against NVIDIAs less-expensive GeForce GTX 780 that has been available since May (2013). Not one to allow competition into their high-end territory, NVIDIA pushes back with the introduction of GeForce GTX 780 Ti. Capable of producing the fastest and most efficient graphics power ever available, GeForce GTX 780 Ti offers 25% more processing cores than GTX 780 while leaving room to deliver record-level 336 GB/sec GDDR5 memory bandwidth so to leave no doubt who controls the top-end of discreet graphics.