Microsoft Band: A week with Apple Watch rival

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The Inquirer posted Microsoft Band: A week with Apple Watch rival A quote from the article:
Our thoughts so far on Redmond's first wearable. MICROSOFT'S FIRST WEARABLE has finally launched in the UK. The Microsoft Band, a smart watch and activity tracker in one, is set to rival the likes of the Apple Watch, FitBit Charge and Samsung Gear Fit.

Launched in the US in October, the Microsoft Band has a unique selling point when compared with many other wearables on the market as it works across iOS, Android and Windows Phone platforms.

This should prove a successful move for Redmond, as the device targets the wider smartphone user base of people who don't stick to a particular operating system, rather than focusing on a smaller audience locked into a specific ecosystem.
 Microsoft Band: A week with Apple Watch rival @ The Inquirer