ATI are going on a blitz in the marketing dept. at the moment as they begin spreading their latest spiel in the form of a PDF document which highlights all the beneficial factors towards the ownership of one of their X850, X800, or X700 based graphics cards.
NVIDIA will surely retaliate in disgust but it's a dirty biz, imagine how far behind we'd be in the computing industry technology-wise if there weren't to be any competition pushing things along eh?!
ATI Tech Day - Marketing Gone Mad
ATI Tech Day - Marketing Gone Mad