ASUS ASUS is a company that generally needs no introduction. It is one of the largest and most well-known brands in enthusiast circles. Not only has the company been around for decades, but it has a wide product portfolio with a massive presence in both retail and online outlets. ASUS is one of the most innovative brands in the business with products ranging from motherboards, servers, workstations, routers, laptops, and gaming peripherals to cell phones.

In the last few years, ASUS has expanded its Republic of Gamers brand to include a wider range of products. ROG used to represent only the pinnacle of ASUS’ offerings and technological expertise. Now, the brand has become far more inclusive and price conscious with offerings that still maintain a gaming focus, but, fall into a far more budget friendly price point than the ROG products of old. ASUS has a sort of marketing pyramid that they’ve shown which breaks down how things work. Essentially, ROG is the top of the pile with ROG STRIX covering a mid-range of the gaming spectrum as far as motherboards are concerned.