ASUS is one of the most well known and influential technology companies on the planet in the realm of personal computing. The company has been around since the late 1980s and has been offering a wide range of motherboards and other products since that time. ASUS’s product portfolio includes motherboards, graphics cards, monitors, peripherals and even smartphones.

To celebrate ASUS’ 30th anniversary, ASUS has built a special motherboard called the ASUS Prime X299 Edition 30. It might seem odd to many that the only motherboard that ASUS produced for this occasion would be an Intel processor compatible motherboard, much less one for Intel’s HEDT platform. However, there is something special about this as ASUS’s initial rise to prominence is tied with Intel. When the company was new, ASUS’ engineers managed to create an Intel processor compatible motherboard before Intel themselves had done so and beat Intel and others to market with their design. Intel took notice of this and a relationship began between the two companies.