Introduction NVIDIA GeForce RTX 40 series Ada Lovelace for $299 is finally here, say hello to the GeForce RTX 4060. On May 23rd, 2023 NVIDIA launched the GeForce RTX 4060 Ti video card at $399, but at the same time, NVIDIA also announced a GeForce RTX 4060 that would be coming in at $299. Originally the GeForce RTX 4060 was supposed to be coming in July, but NVIDIA has moved up its launch, and the GeForce RTX 4060 is launching right now on June 28th, 2023 with availability on June 29th.