AMD is signing off the current-generation of graphics cards with the new Radeon Pro Duo, a dual-GPU monstrosity that packs a pair of "Fiji" GPUs, in the same configuration as the company's current flagship, the Radeon R9 Fury X. In the absence of any competition from the GeForce "Maxwell" family, it could end up being the fastest graphics card money can buy for some time. Although AMD is pricing the card at the same US $1,499 it asked for the Radeon R9 295X2, it's marketing the card in a category that's between the Radeon "consumer" and the FirePro "professional" lineup. Its marketing tagline reads "for creators who game, and gamers who create."

By "creators," AMD isn't necessarily referring to content creators in general, those who use top-of-the-line FirePro cards for their top-dollar visual effects production, but VR content creators. AMD, like NVIDIA, is betting heavily on virtual reality (VR) to become a mass-medium. Unlike TVs and other screens, VR adds a new element - the user's ability to choose which part of the content to consume by simply moving their head around.