MajorGeeks takes a look at the Amazon Echo
A quote from the article:
This review unit was bought at our local Best Buy. My choices were the Amazon Echo, Amazon Tap, and the Amazon Dot. Confused at the differences, the only thing the salesman knew was that the tap required you to tap it before you speak. It turns out that the Echo is much taller and has an integrated speaker. The Dot does not have the speaker, so it has to be connected to a Bluetooth speaker. If you lack an external Bluetooth speaker or don't want the hassle, the difference is about $100. The Dot is about the size of a hockey puck.Amazon Echo Review
Unboxing was simple. Without looking before we opened it (that's our superpower), we peeled off the wrong end. When I tipped it over to slide it out, we then spotted the obvious seal with an arrow highlighting the sticker you need to remove, making it easy to open the entire top and remove the Echo, manual, and power supply. The plastic is easily removed from the Echo and power supply. Now you plug it in underneath where there's a cutout to hide it. We expected a pleasant unboxing and weren't disappointed.