Introduction 1STPLAYER is an interesting brand in that it is essentially a house brand for Helly Technology that was launched in 2010. Helly Technology (Guangzhou) Co. Ltd is a manufacturer of various power supply types and components mostly focused on LED power supplies and peripherals. Having been founded in 2008 they are also one of the newer OEMs providing products to the enthusiast sector. To date, we have only rarely seen their products in very low-end products that are not what we would normally look at for higher-end systems with serious power demands.