New IE May Bust Online Ads: Pop-ups

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How many, except me, have harnessed their "close pop-up window" skill so fast, that they sometimes accidently close windows that they actually wanted? :) I even use CTRL+W as a backup weapon when i cant be quick enough!
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Ever since Mozilla 1.1 came out I haven't seen a pop up ad since. I consider pop up advertisers to be in the same catagory as the V'1'A'G'R'A spammers.
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You dont get it! it is BIG news because as you know M$ cant really add these functions into programs or they will be occused as using their monopoly! Its the same reason why REAL is going ape $hit over MS for including media player in their OS. Sun are annoyed JAVA wouldnt include it in their WinXP release. But an ad blocker in IE sounds great, but the wya they are going about it is really sly too hehe